Photographer's Note

Arca sem Noé

Sao Paulo has many classic modernist masterpieces. Most were build during the socialist spring in the sixties. An unique epoch - the dominant political ideology was perfectly aligned with the normative orientation of the Brazilian modernist architectural movement. It all ended with the ’64 putsch that plunged Brazil in a decades long military dictatorship.

On display here is a detail of the front facade of the Copan building (1963) on the Avenida Ipiranga, Sao Paulo. It’s an example of the first phase of Brazilian modernism, has 32 floors / height 112 m, 1160 apartments, 5000 people. It is the biggest structure in armed concrete of São Paulo. The eye catchers of the building are the curved concrete “brises soleil”.
It’s designed by Oscar Niemeyer, though he left the project before completion. His design follows the lines and principles of the modernist philosophy , envisioning a place where people with different ways of living and cultural identities could coexist in harmony. To facilitate that, various areas for recreation and meeting were projected, such as a cinema, a theatre, a big restaurant and a hotel.
Due to problems with the building permit and bankruptcy, the building process was halted for a few years and the project design modified - the hotel, the theatre and the big family apartments weren’t realized.

A pic from the Copan shot from another angle is in a WS.
A pic from a second phase (also known as “Paulista Brutalism”) modernist building, the FAU (USP) in Sao Paulo by J.B. Vilanova Artigas is here

An award winning (1995 Jabuti prize) book about living in the Copan building has been written by Regina Rheda : ”Arca sem Noé- Histórias do Edifício Copan” (Ark without Noah - Stories of the Copan building).
The book is a part of “First World Third Class and Other Tales of the Global Mix”, a translated compilation of her work (University of Texas Press 2005) – highly recommended.

PCS2 tech: cropped, altered the contrast, curves and levels for the whole pic and some elements separately, enhanced the color- and luminosity edges and surfaces, USM-ed , added a frame and saved for the web.

exif data

Camera Manufacturer : FUJIFILM
Camera Model : FinePix F30
Exposure time [s] : 1/70
F-Number : 5.0
Exposure program : Aperture priority (3)
ISO speed ratings : 400
Date taken : 2007:02:10 16:36:06
Exposure bias value : -1/3
Metering mode : Evaluative, Multi-segment (5)
Focal length [mm] : 36 mm (35 mm equiv)
Colour space : sRGB
image width : 3504
image length : 2336
Contrast : Normal
Saturation : High
Sharpness : Normal

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Additional Photos by Bert Hoetmer (bertolucci) Gold Star Critiquer/Gold Star Workshop Editor/Gold Note Writer [C: 1928 W: 122 N: 4345] (14052)
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